With the importance of using social media and SEO to bring in new clients, it can be easy to overlook the necessity of technological advancement for employees. Especially with many employees and team members working remotely and communicating only through digital means, it is crucial to take advantage of collaborative apps to make your team and your company as efficient as possible.
Though little can take the place of face-to-face communication, effective digital strategies can ensure the fewest number of miscommunications while helping everyone get on the same page. You’re already paying attention to the digital needs of your client base. But while you’re encouraging potential clients to click here for more information, don’t forget the digital needs of your team. Here are a few apps that can help your team run like a well-oiled machine.
Many Google Apps can be accessed by multiple users at the same time, allowing team members to collaboratively edit documents or calendar events. For teams with a large number of meetings or conferences, Google Calendar is particularly beneficial. With one master calendar including everyone’s work meetings, employees can be assured that they aren’t missing anything important by mistake. This is particularly important if your company regularly meets with clients — a missed client meeting most often translates to a lost client.
If your company uses more than simple documents and spreadsheets, then Google’s sharing apps may not be cutting it. Instead, consider Dropbox, which allows for easy file sharing into one common folder. Dropbox is as simple as downloading the application, which makes it ideal for companies that are just starting to use collaborative apps.
Trello is an extremely versatile collaborative application, and can be used in a variety of ways. The app sets up what are essentially folders, although each file name can be easily seen at one time. Each file within Trello can consist simply of a name or title, or it can have an accompanying attached document, such as a Google Doc. Authorised users within your team can create a number of folders, and then simply drag and drop files among the folders. This allows the app to be used as a workflow organiser. You can, for instance, set up a number of folders with project names, and the project supervisors can then drag and drop their project name to a new category every time they reach a milestone. The app can also be used in a simpler way, for shared to-do lists among team members.
Slack is the parent of all collaborative apps. The most-often used aspect of the app is its messaging system. The system is set up to allow for customised message threads — this means that, while you can send a message to everyone in the company on the app, you can also create a private group message with smaller subsets of the team, or you can send a direct message to specific team members. This allows for smaller task forces to communicate effectively, without annoying the rest of the team with irrelevant messages.
In addition, Slack allows for file uploads and sharing right in the messaging system. If your team also uses other apps like Trello or Google Calendar, you can add extensions to your Slack account, which allow for seamless integration of all the apps into Slack’s interface.